We hear a lot of talk about vision. We're told that "without vision, the people perish." Some would say that you'll never prosper financially unless you can envision yourself in that lifestyle.
But what about vision for the church media guy?
My vision, which I'll admit is sometimes (often) limited, has less to do with our weekend services than does the vision of (wait for it, this is going to be revolutionary to the ENTIRE church media community) my pastor. So often, we creative folks thrust our vision (and our agenda) onto the pastor, but I believe we do our jobs best when we let his vision be thrust upon us, then do what we can to accommodate that vision.
I recently read a new Christian arts-type magazine. They're just on the market. It was one of the cooler things I've seen in a while. There were articles on creativity, relevance, pop culture, relevance, music, relevance...well, you get the picture. What I didn't find therein was anything relating to finding out what your pastors wants and executing THAT. Although everything in the magazine was cool, and correct, I just found that last little bit of information lacking.
You want to have a successful church media ministry? You want to have people touched by what you do? You want to keep your job? Learn the vision of your pastor. A somewhat well-done video piece that falls in line with where the pastor is going will do far more than the most slickly-produced video filled with eye (and ear - can't forget the audio guys!) candy that doesn't take the audience from where the pastor is to where he is going.
Fortunately, I serve a pastor with great vision, and he gives me 99.762% creative control over what we produce (the other .238% drives me nuts, and he knows it). You may not find yourself in that position. But trust me, learning his vision, and catering to it, will go much farther towards bringing the changes you'd like to see than imposing your views on him. But guess what, if those changes never come, you still have to serve his vision.
On another note, we shot a video piece with my 7-year-old daughter yesterday. It's a sermon intro for our Thanksgiving series. When it's done, I'll post it.